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	<title>SEO Melbourne &#124; Search Engine Marketing Melbourne</title>
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	<link>http://www.seomelbourne.biz</link>
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		<title>What SEO can do for your business website</title>
		<link>http://www.seomelbourne.biz/business-seo</link>
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		<pubDate>Thu, 04 Feb 2010 02:07:52 +0000</pubDate>
		<dc:creator>SEO Melbourne</dc:creator>
				<category><![CDATA[Uncategorized]]></category>

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		<description><![CDATA[Why Search Engine Optimisation (SEO)? For most websites, search engines like Google or Yahoo are the biggest source of new, targeted traffic. Search is second only to email as the most common online activity. There are, of course, any number of ways people on the internet gather information. However, unlike &#8220;viral&#8221; mediums like Twitter and [...]]]></description>
			<content:encoded><![CDATA[<h2>Why Search Engine Optimisation (SEO)?</h2>
<p>For most websites, search engines like Google or Yahoo are the biggest source of new, targeted traffic.</p>
<p>Search is second only to email as the most common online activity.</p>
<p>There are, of course, any number of ways people on the internet gather information. However, unlike &#8220;viral&#8221; mediums like Twitter and Facebook, a user who is searching is a far more focused and valuable visitor.</p>
<p>Here is an example: what, exactly, do you think a person who types &#8220;tennis club membership burwood&#8221; into Google intends to do?</p>
<p>That&#8217;s right. They&#8217;re looking to spend money on a local club membership that is an area that is most convenient for them.</p>
<p>They are the most valuable visitor that a local tennis club could attract to their website.</p>
<p>What we aim to do is help your website get as much relevant traffic as it can, so you can improve your bottom-line and your visitors can more easily find the information, services and products they are actively searching for.</p>
<p>Everybody wins.</p>
<h2>How Do We Do We Improve Your Rankings?</h2>
<p>There are two main areas of SEO; on-page optimisation and off-page elements. We optimise and establish both factors for your target keywords and market.</p>
<p>On-page optimisation involves ensuring that your website is standards compliant; has relevant, keyword-targeted content; is accessible by the search engines; has canonical URLs; has correct meta-tags, and; a whole host of boring but relatively simple requirements. If you have a good web designer (and if you don&#8217;t, we can arrange one for you) and have created content that is relevant and appealing for your market, the changes we have to make should be minor and relatively easy.</p>
<p>It&#8217;s also only about 25% of the puzzle.</p>
<p>The most important aspect of SEO are off-page elements. SEOmoz&#8217;s Biennial Search Ranking Factors report demonstrates that how other websites relate to your site is far more important than any one thing you can do on your own site.</p>
<p>By implementing the latest linking techniques and getting you valuable, high-quality links we can improve the authority of your website in the search engines.</p>
<p>Through a systematic process of link building, article marketing and website optimisation, we can increase your authority footprint in the search engines.</p>
<p>We can get you more, targeted, search visitors to your page.</p>
<p>More visitors means more customers and more sales.</p>
<p>To find out more, get in contact with us today.</p>
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		<title>A New Era of Marketing and Huge Opportunity</title>
		<link>http://www.seomelbourne.biz/a-new-era-of-marketing-and-huge-opportunity</link>
		<comments>http://www.seomelbourne.biz/a-new-era-of-marketing-and-huge-opportunity#comments</comments>
		<pubDate>Thu, 29 Oct 2009 08:08:27 +0000</pubDate>
		<dc:creator>SEO Melbourne</dc:creator>
				<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://www.seomelbourne.biz/?p=29</guid>
		<description><![CDATA[The 21st century is a great time to do business. I attribute this to one reason: the internet. Why? Because triple digit return on investment isn&#8217;t just possible on the internet, its likely. Especially when the people in charge of your on-line marketing know what they&#8217;re doing.]]></description>
			<content:encoded><![CDATA[<p>The 21st century is a great time to do business.</p>
<p>I attribute this to one reason: the internet.</p>
<p>Why?</p>
<p>Because triple digit return on investment isn&#8217;t just <em>possible </em>on the internet, its likely.</p>
<p>Especially when the people in charge of your on-line marketing know what they&#8217;re doing.</p>
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		<title>What Can SEO Melbourne do for your business?</title>
		<link>http://www.seomelbourne.biz/seoconsultant</link>
		<comments>http://www.seomelbourne.biz/seoconsultant#comments</comments>
		<pubDate>Thu, 29 Oct 2009 08:03:20 +0000</pubDate>
		<dc:creator>SEO Melbourne</dc:creator>
				<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://www.seomelbourne.biz/?p=25</guid>
		<description><![CDATA[Simply put, we bring your business to the internet. We approach this as though we own the business and ask ourselves: How can we use the Internet to create a huge amount of profit? How can we get more customers, more sales? How can we position our brand above our competitors? Then we do it. [...]]]></description>
			<content:encoded><![CDATA[<p>Simply put, we bring your business to the internet. We approach this as though we own the business and ask ourselves:</p>
<p>How can we use the Internet to create a huge amount of profit? How can we get more customers, more sales? How can we position our brand above our competitors?</p>
<p><strong>Then we do it. Everything, end to end. Until it works.</strong></p>
<p><strong>Need a website?</strong></p>
<p>We&#8217;ll have one professionally coded for you.</p>
<p><strong>Love great design?</strong></p>
<p>So do we. We&#8217;ll discuss concepts and look at examples until we understand exactly what you want. Then we&#8217;ll have the best people in the industry design.</p>
<p><strong>Need to Host it on a reliable and fast server?</strong></p>
<p>We&#8217;ll take care of that for you too.</p>
<p><strong>Want to capture all the people searching for your business on the internet?</strong></p>
<p>We&#8217;d love to help. We&#8217;ll discuss your needs, find out where your customers go for information, then put you there.</p>
<p><strong>Like meeting the people you work with?</strong></p>
<p>So do we. We&#8217;re based in Melbourne and focus our efforts locally, so that you can have the best edge when it comes to competing globally.</p>
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